Business Revealed

Welcome to Business Revealed by Guido Frascadore.

In September, I became a dad to Lorenzo. Since he was born, there's one question I often ponder: Can I leave him something of my intellectual legacy, of my learnings, often achieved with great effort? Something that tells an important part of my life in a deeper way and that might even be useful to him one day.

That's why I chose to start writing a newsletter. I named it Business Revealed; it talks about startups and my experiences.

I want to gather all the tools and methodologies I've learned over my 15+ years of work taking a closer look at the playbooks behind creating better products and startups, with deep-dive takes on product design, metrics, go-to-market strategy, and much more.

👋 About me

I am Guido Frascadore from Rome. I’m a Serial Entrepreneur, Product guy & Engineer.

As Founder at Bemind, I support companies every day in the field of product development: strategy, execution, and team management for scale and innovation. I oversee rapid launches and experimentation in product development.

In the past, I was co-founder and Chief Product Officer of HYPE, the first Italian challenger bank with around 2 million customers, and Founder of Vidra an all-in-one solution for online and point-of-sale commerce acquired last year.